We love to get a bargain don't we? But what sort of bargain is it to buy food that we don't need, then consume it because we don't want to waste the money. This is perceived value, and has nothing to do with need. Its a marketing ploy from a food industry that wants you to become addicted to their food and they employ sophisticated psychological and scientific techniques to lure you in.
That combination of fat, salt and sugar that hits the dopamine receptors in the brain (or the "bliss point" as the food industry calls it) is done on purpose. That's why there's sugar in hamburger buns - so that the industry can get the "holy trinity" in the so-called "Happy" Meal.
But is that meal really making you happy? For longer than five minutes? Or is it just making you more miserable with your increasing weight and what you perceive as your lack of control?
Step away from the Unhappy Meal and be kinder to yourself. More is not necessarily better. Think quality not quantity. Don't let a corporation dictate your health and well-being to you. Take back the responsibility that you ceded to "big food" out of ignorance, convenience or whatever reason. A corporation does not have its customers' interests as a priority - the shareholders come first.
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