Monday, June 25, 2012

Death to the Supermarkets

An international team of researchers have linked the presence of supermarkets and food outlets to obesity in the same area.

This is a closer correlation than individual behaviour patterns, and is certainly nothing to do with genetics - they just don't change that fast.

So who is the chicken and who is the egg?  My money's on the supermarkets - they are not just meeting demand, their marketing creates demand.  So don't put a supermarket in charge of your waistline and health. And don't believe what you hear in advertising.  

I remember being utterly outraged when I saw a TV ad for Nutella - describing it as "low g.i." - of course its low g.i. - 50% of its calories are from fat, which overrides the high g.i. value of the 42% sugar. DUH! 

We need to be smarter than the Nutella advertisers, and smarter than the supermarkets if we are going to take charge of our wellbeing. Perhaps that is the meaning of "think thin" with the emphasis on THINK.


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